These days nearly 60% of website traffic comes from mobile devices, but only 53% of the top websites around the world are considered mobile-friendly.* That’s crazy. Especially since 9 out of 10 customers are lost due to a bad mobile experience. Most people just want a website to work without having to understand the nuts…
MobileGeddon has happened, so what’s different? Well, nothing. Yet. Earlier this year, Google announced an update in their mobile algorithm that would be give top priority to websites that they deemed mobile- friendly. This change, popularly coined MobileGeddon, went into effect April 21 and is said to have a significant impact on mobile searches and…
I’m excited to welcome Jennene Biggins back for the second post in our series discussing mobile marketing. If you missed the first post that breaks down why mobile marketing has become such a big deal, check it out here, and then read on to find out ways your business can jump into the mobile game.…
With 1 billion people going mobile-only this year in their internet access, it’s more important than ever for small business owners and marketers to understand the impact of mobile marketing. When I ran into Jennene Biggins, a marketing strategist that has made mobile her focus, I knew she would be the perfect person to talk…