Having a top spot in Google’s search results can make a huge difference to your business, yet search engine optimization (SEO) is a subject that stumps many companies.
With experts offering different opinions and Google constantly making changes it’s no wonder that many small businesses struggle with SEO.
The good news is that if you have a solid digital marketing strategy that includes a blog, then you’re already on the road to ranking well. We’ll help you accelerate your early success with a more focused effort that will turn your website into a hardcore business development tool.
We’re not going to lie, SEO is an investment, but it’s one that can make a huge impact on your digital presence. Here are some of the items we can tackle:
Keyword Research
The backbone of any good SEO project. We’ll dig deep and find out which keywords create the best opportunity for you based on the search terms currently bringing traffic to your site, as well as the keywords bringing traffic to your competitors.
On Page Advice
We’ll take those keywords out for a spin and make sure they are correctly integrated into your website to give you the biggest bang for your buck.
Blog Structure
The titles, tags and categories are the elements of your blog the search engines look at the most. We’ll help you integrate your keywords into the blog structure in a way that Google will notice.
Blog Content
If you don’t have a blog or struggle to write articles for one you do have, we’ll plan a content calendar, write and publish your articles and make sure those keywords are integrated to attract attention.
Keyword Monitoring
Competitive analysis on your keywords will ensure your keywords continue to work for you.
Link Building
We’ll look for opportunities that will result in other websites linking to yours, which gives you better credibility with Google. This can include activities such as guest blogging and distributing SEO-optimized news releases.
Starting to get some ideas? Let’s work together to get you optimized! Here are some of the ways Social Light can help you SEO strategy:
