You send a hundred emails a day – how hard can email marketing be? When you’re suddenly talking to a larger audience and have to take pesky things like attention-grabbing subject lines, SPAM laws, and open rates into account, it can make you head spin.
If you’re wondering if it’s even worth the hassle to put together email campaigns in the current social climate, the answer is a resounding YES! Integrate your email marketing with your social efforts, and you’re a bona fide marketing rock star.
Here are just a few reason why we love email marketing:
Announcements
Promotional mailings can shine the spotlight on sales, events, contests and more!
Client Contact
eNewsletters can remind clients you’re around, establish yourself as a thought leader, and highlight products and services.
Sales Support
Lead nurturing via automated emails triggered by pre-defined events can help facilitate your sales cycle – and you don’t have to lift a finger!
Starting to get some ideas? Let’s work together to execute your email marketing campaigns. Some of the ways Social Light can help include:
