Domain Authority: How Do You Stack Up?
A domain authority is a composite score of how likely Google is to rank your website. Learn about what this means for your SEO efforts.
A domain authority is a composite score of how likely Google is to rank your website. Learn about what this means for your SEO efforts.
You’ve probably heard that blogging is a core component of an SEO strategy, but just putting out a post with a couple paragraphs and a picture is not enough. Blogs can do crazy good things for you, but you have to be intentional and put some work into it. When you want to create…
One aspect of blogging that people struggle to understand is how to use the categories and tags on their blogs. In this episode of 5 Business Rules, Monika Jansen and I share five tips to help you properly utilize categories and tags when blogging. Spend 4 minutes watching the video or read on for the…
A while back I was talking to my dad, and he surprised me by asking if Google search results were a scam. This was shortly after Trump took to Twitter to protest Google, which frankly I rolled my eyes at. But my father brought up a valid point: the average Joe doesn’t know or understand…
Having a top spot in Google’s search results can make a huge difference to your business, yet so many people go about it the wrong way. It’s not your fault, SEO is hard work, but if you’ve committed any of these faux paus, it may be time to call in reinforcements. 1. Your site lacks deep…
Keywords are the cornerstone to an SEO strategy. Yes I know you can show me articles that say keywords don’t matter anymore. People argue that the trend toward natural SEO means that we should use similar words and phrases instead of keyword stuffing. All true. BUT. When you rank on Google, you rank for a…
If you’ve done any reading at all on website best practices, chances are you’ve come across something that mentions page speed. You probably understand that page speed is referring to how long it takes for your website to fully load, but why this matters may be a bit fuzzy. Page speed impacts everything from your…
Just about every small business owner that I work with wants to rank on Google’s first page. And really, who doesn’t? Appearing high in the search results can make or break your business, but SEO is a tough concept for many business owners. Heck, understanding the Google ranking factors is tough for just about everyone…