Most businesses tackle brand management in pieces. First you create a logo. Later you develop a website. Somewhere along the line you pull out your key messages. As your brand tool box grows, have you stopped to consider if it’s working for you?
While the MacGuyver approach to marketing may get you up and running, your brand and your bottom-line will benefit from a strategic approach. If you’re running out of duct tape, find out how we can help.
That stops right now. Let’s work together to break down the elements of a comprehensive social strategy that will work for your business. We’ll get you sharing with confidence on the social networks that make sense for you.
Your website should be your best asset. It should be a fountain of knowledge, a virtual assistant and a part of your sales team.
Not there yet? Social Light can take a look at your current site and bring you ideas aplenty to bring your website – and your business – to the next level.
Though you may have heard a nasty rumor, email marketing is not dead. In fact it remains one of the most effective ways to work the sales funnel and stay in touch with the customers you already have.
So let’s take that list of yours out for a spin and see what it can do for your business.
Words are powerful, but video, podcasts, photos and animated GIFs can build customer loyalty.